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November Girl Group Brand Reputation Rankings Announced

researchsnappy by researchsnappy
November 8, 2020
in Consumer Research
0
November Girl Group Brand Reputation Rankings Announced
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The Korean Business Research Institute has revealed this month’s brand reputation rankings for girl groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various girl groups, using big data collected from October 7 to November 7.

TWICE rose to the top of the list this month with a brand reputation index of 5,479,720, marking a 77.67 percent rise in their score since October. High-ranking phrases in the group’s keyword analysis included “I CAN’T STOP ME,” “YouTube,” and “Chaeyoung,” while their highest-ranking related terms included “surpass,” “dating,” and “return.” TWICE’s positivity-negativity analysis revealed a score of 64.20 percent positive reactions.

BLACKPINK took second place in the rankings with a brand reputation index of 5,295,467, while MAMAMOO held onto their spot at third place with a total index of 3,481,954 for November.

Check out the top 30 for this month below!

  1. TWICE
  2. BLACKPINK
  3. MAMAMOO
  4. (G)I-DLE
  5. Oh My Girl
  6. IZ*ONE
  7. ITZY
  8. Red Velvet
  9. fromis_9
  10. Weeekly
  11. Lovelyz
  12. LOONA
  13. GFRIEND
  14. WJSN
  15. Weki Meki
  16. Girls’ Generation
  17. cignature
  18. Apink
  19. DreamCatcher
  20. APRIL
  21. EVERGLOW
  22. SECRET NUMBER
  23. MOMOLAND
  24. woo!ah!
  25. Rocket Punch
  26. CLC
  27. Girl’s Day
  28. LABOUM
  29. After School
  30. f(x)

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