by MarkLives (@marklives) WPP is launching design and innovation agency, AKQA, into the South African market through the rebranding of Platform 5, a division of performance marketing agency, TMARC. Platform 5 changes its name to AKQA South Africa as of today, Tuesday, 1 September 2020.
Platform 5 was started in 2016 and today is an official Facebook Marketing Partner and certified Google Ads specialist in search, mobile, display, video and shopping. It has offices in Johannesburg and in Cape Town, and employs 55 employees serving clients including Unilever, Campari, Danone, RMB, Pernod Ricard, Forever New and Nestlé. Chris Lendrum is managing director.
“To join the AKQA family and establish the South African office is a significant development for our business and our clients, who now have the benefit of access to the world’s highest-ranked creativity and experience agency, as confirmed by Gartner Research,” says Nick Terry, TMARC CEO. “It is a significant endorsement of our business and our talent demonstrating the long-term opportunities we see in the South African market.”
AKQA employs +2 100 people across 23 studios in 15 countries. Global clients include Nike, BBC and Rolls Royce.
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