ENCINO, Calif.–(BUSINESS WIRE)–uSamp,
one of the world’s fastest growing technology and online sampling
companies, announced today that it has achieved a milestone in its quest
to become the global leader in sampling solutions and hosted research
technology. uSamp now has a global panel of 6.5 million quality survey
respondents in more than 90 countries making it one of the industry’s
largest consumer panels. The company made the announcement at the ESOMAR
Annual Congress in Amsterdam.
The uSamp panel extends well beyond North America, with targeted survey
respondents in Australia, Brazil, France, Germany, Indonesia, Italy,
Malaysia, Mexico, the Philippines, Poland, Spain, Turkey, and the United
Kingdom. uSamp receives more than 200,000 visitors to its websites
daily. The company recently opened a London office as part of its
expansion into Europe.
According to company co-founders Matt Dusig, CEO, and Gregg Lavin,
President, numbers alone don’t convey the full story about why more
market research firms are choosing uSamp as their sample source of
choice. Since they started the company in 2008, Dusig and Lavin have
remained true to their vision of building a global panel populated by
respondents who are highly engaged, thoroughly screened and meticulously
segmented.
“We understand the value that comes from easy access to hard-to-reach,
high-value audiences, so those are the respondent profiles we constantly
seek,” Dusig said. “Our panelists are recruited online from affiliate
networks, website advertising, partnerships, and email opt-ins, and then
deeply profiled with hundreds of data points.”
uSamp has created one of the industry’s leading rewards platforms,
featuring 200 popular options such as electronic gift cards, charities,
magazine subscriptions, virtual currency and PayPal, among others.
“While there are a number of reasons we’ve been so successful in
capturing otherwise elusive audiences, there’s no question that our
privacy policies and our commitment to market research have resonated
throughout the industry,” Lavin said. “Our panel is used exclusively for
market research studies and we never share our members’ data.”
uSamp is a 2011 Red Herring Top 100 North America Award winner, a 2011
AlwaysOn Global 250 Top Private Companies honoree, and was recently
named one of the best places to work in Los Angeles by the Los
Angeles Business Journal.
About uSamp
uSamp (uSamp.com), the Answer Network, is one of the world’s fastest
growing technology and online sampling companies, providing global
survey panelists and an innovative sampling platform for use in market
research. uSamp develops collaborative market research tools to foster
more rewarding, profitable relationships between organizations and the
people they serve. Founded in 2008, the company has 200+ team members
worldwide and approximately 6.5 million global market research
panelists. The company’s web-based panel platform is transforming the
management and delivery of online panel for market researchers, offering
unprecedented access over their panel. uSamp’s deep well of proprietary
technologies includes SampleMarket™, PanelBuilder™, PanelShield™,
Opinion Place® River and real-time Panel Book Search – cutting-edge
solutions for accessing, branding, sampling and managing panels. uSamp
is based in Los Angeles, with offices in Dallas, London, New Delhi, and
Trumbull, CT.
