Bauer Media, The Economist, Elle, The Sun, Den of Geek and Digital Spy are among the many publishers set to judge The Drum Online Media Awards 2020.
Earlier this year, it was announced that David Tomchak, digital editor-in-chief of the Evening Standard will chair the jury who has said that he is looking for submissions that demonstrate creativity, strong editorial acumen and diversity which he thinks will stand out.
Celebrating its 10th year, these awards recognise worldwide content and commercial solutions that are original, clever and thought-provoking.
The 2020 judging panel will see various publishers and broadcasters from Bauer to The Sun and Reach to the BBC.
Who is on this year’s Jury?
Below are seven of the members of this year’s jury, with further names being added to the group daily:
Sarah Jones Reports LLC
Jones is a US based award-winning journalist with a large social media presence and over a decade of experience in mainstream TV news. She is one of the top twenty North American Young Leaders chosen by Friends of Europe. While Jones covers a range of world and US news stories – she is among the top forty female social media influencers for conversations surrounding artificial intelligence.
For journalism based entries- I’m looking for out-of-the box approaches that help maintain an informed public and don’t compromise on editorial standards. For commercial ones I’m looking for out of the box approaches that make you feel something or engage the audience in a way that isn’t ordinary. Different is good. We’re bombarded with too much of the same and our audiences have evolved and continue to evolve rapidly with how they consume information and the plethora of options available to them.
Bauer Consumer Media UK
head of ePublishing
Jim joined David Hall Publishing (DHP) straight from university in 1996. He became an editor in 1997 before working his way up to editor-in-chief in 2003, leaving DHP in 2007 to join Haymarket as a publisher in their B2B division. His first foray into the world of digital publishing followed in 2010, when he moved to Autosport to run their digital paid-content business. Here he worked on digital subscriber acquisition strategies, including optimising paywall and conversion journeys through extensive AB and multivariate testing. He also oversaw the build and launch of Autosport’s first iOS and Android apps. A move to Bauer Media followed in 2012, where he launched Bauer’s ePublishing business, which he now runs. With more than a decade’s experience in online and app publishing, he has a passion for digital media and is constantly looking for new revenue and growth opportunities. In 2019, he was the driving force behind Bauer’s decision to launch 16 titles on Apple News+ in time for the platform’s UK rollout in September.
A clear passion for the work you’re doing is key. What really sets you apart from your competitors? Do you really go the extra mile to make your brand sing online, or your content stand out for the crowd? Anything that pushes boundaries and is original, will stand out. Of course, with my publishing hat on, demonstrating that there is a clear commercial upside to the business will help, too.
Priya started her career in creative agencies at Agency Republic, Wieden and Kennedy and BBDO running accounts for blue chip clients mentored by the likes of Justin Pahl and Cilla Snowball. She then decided to specialise further in fashion and luxury and moved to Spring Studios. Priya then moved from Spring Studios to Vice Media. Her proudest achievement as the GM of Virtue (the creative agency by Vice) was partnering with CHANEL to create a platform celebrating female creativity- The Fifth Sense: https://thefifthsense.i-d.co/ en_gb/ A year long platform containing daily editorial, film, print and events working with talent like Es Devlin and Harley Weir. Priya then briefly moved to British Vogue before taking the Managing Director role at Dazed Media; working closely with Susanne Waddell and Jefferson Hack to set the strategy for the group; building further on the reputation of the youth culture and pop provocateurs. In Priyaʼs spare time she mentors young talent in the creative industries and is on the board of Creative Equals, Pitch, Media for All and Gal Dem.
When entering these awards, you should want to prove the effectiveness of your creativity, within the context of the best businesses in the industry. I’ll be looking out for innovation, passion and energy.
EVP, marketing & audience development
Hunt is the executive vice president of marketing and audience Development for Complex Networks where he leads the marketing, PR, business intelligence and paid media and audience development teams for increasing b2c and b2b awareness, preference for and engagement with Complex Networks’ brands, IP, and other big company initiatives.
This year I’m most excited to see the people, teams, products and innovations that best reflect where digital media is going: it’s more atomized and diversified than ever before, but also aspiring to become more personal and communal at a time when both are becoming commodified; it’s informed by real human insights not only hard quant; and it’s prioritizing brand and voice and perspective above all else because, without them, it’s almost impossible to cut through.
Mozafari is a multi-award-winning digital editor with ten years experience in digital publishing. Currently editor of Digital Spy and host of BBC Sounds’ Obsessed With Peaky Blinders podcast. He was previously editor of Heat magazine’s website and also teaches digital journalism at City, University of London and Nottingham Trent. Additionally Laurence has worked for the likes of NME, FHM, Sky News and the BBC.
Digital journalism is at its best when you can harness the wonders of data and technology to see what really performs online, then forge it with the core journalistic values of breaking news and telling important stories. So I’m hoping to see powerful examples of how multimedia tools have been used to create exceptional content with significant evidence and stats to prove they really connected with audiences.
Bird is the executive editor (Digital) for ELLE and right hand woman to editor-in-chief Farrah Storr. For the last four years she’s engineered ELLE’s digital and social strategy and navigated her team through a period of steep growth. Previously she was style editor at Yahoo UK and before that has held positions at, or written for, The Sun, Stylist, Mail Online and New York Times’ The Cut.
Over the last couple of years, digital journalism has shrugged off its reputation as being a place exclusively for LOLcats, memes and celeb gossip. And though I love a good LOLcat, I’m proud that we’ve entered a brilliant phase in which some of the most impressive displays of investigative journalism and sometimes history-making exposés are taking place on the internet. Digital media has cemented itself as the place to push innovative and original ideas, to write with integrity as well as with tone and to be truly impactful. And this is the sort of thing I’ll be looking for among the entries. The bar is high!
Digital at Dennis
UK editor, Den of Geek
Fletcher is the UK editor of Den Of Geek. A journalist for more than 15 years, she worked at Digital Spy, Total Film magazine, DVD & Blu-ray Review and Which? magazine and launched a quarterly magazine about crime drama, called Crime Scene. She is also a regular columnist and reviewer of books, films and television shows for SFX magazine and has freelanced for Stylist, BAFTA, Metal Hammer, TechRadar, Eurogamer and many more.
In these awards, I’ll be primarily looking for great writers who know and understand what their audience wants. Thorough research, innovative angles and a creative approach, whatever the subject area, is key and originality will always stand out. Where relevant, a social conscience or a higher purpose than traffic or commercial gain would be nice to see, too. Though there’s nothing wrong with traffic and commercial gain…
For more information, check out the awards website now. Entry deadline is February 14.