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November Individual Idol Brand Reputation Rankings Announced

researchsnappy by researchsnappy
November 24, 2019
in Consumer Research
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November Individual Idol Brand Reputation Rankings Announced
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The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual idols!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 1,135 idols, using big data collected from October 22 to November 23.

BTS’s Jimin maintained his position at the top of the list with a brand reputation index of 10,523,260 for November. High-ranking phrases in his keyword analysis included “fancam,” “ARMY,” and “leaving the country,” while his highest-ranking related terms included “cute,” “love,” and “does well.” Jimin’s positivity-negativity analysis also revealed a high score of 90.81 percent positive reactions.

BIGBANG’s G-Dragon came in at a close second with a brand reputation index of 9,916,947, while Kang Daniel took third place with a total index of 8,273,745.

BTS’s V and MAMAMOO’s Hwasa rounded out the top five for the month at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. BTS’s Jimin
  2. BIGBANG’s G-Dragon
  3. Kang Daniel
  4. BTS’s V
  5. MAMAMOO’s Hwasa
  6. BTS’s Jungkook
  7. NU’EST’s Minhyun
  8. (G)I-DLE’s Soyeon
  9. BTS’s Jin
  10. HOTSHOT’s Ha Sung Woon
  11. Girls’ Generation’s Taeyeon
  12. ASTRO’s Cha Eun Woo
  13. NU’EST’s Baekho
  14. NU’EST’s JR
  15. BTS’ Suga
  16. NU’EST’s Aron
  17. Red Velvet’s Irene
  18. NU’EST’s Ren
  19. BIGBANG’s Taeyang
  20. BTS’s RM
  21. Super Junior’s Kim Heechul
  22. AOA’s Seolhyun
  23. Kim Jae Hwan
  24. MAMAMOO’s Solar
  25. Girls’ Generation’s YoonA
  26. BTS’s J-Hope
  27. MAMAMOO’s Wheein
  28. (G)I-DLE’s Yuqi
  29. Park Ji Hoon
  30. MAMAMOO’s Moonbyul

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