Kimberly-Clark has introduced a line of diaper pants under its Huggies brand in Nigeria. The new Huggies Nappy pants are recommended by nine out of 10 Nigerian mothers to deliver comfort to their babies while guaranteering dryness. The pants style diaper offers comfort, fit and ease of use. It reinforces the brand’s position in Nigeria.
“The new Huggies Nappy Pants, is a high performance ‘diaper-pant’ developed to help protect a baby’s delicate skin with a breathable, soft and stretchy all-round waistband,” says Kemi Saliu, head of marketing for WECA at K-C. “We will continue to put all efforts behind understanding better the consumers’ needs and provide them with innovative solutions and products. Huggies® Nappy Pants is specifically designed to meet evolving needs of parents, and is an easier approach to diapering active babies.”
The pants are available in sizes 3-6 at stores nationwide.
