<br><div> <head> <meta name="viewport" content="width=device-width, initial-scale=1.0"/> <title>Purina Pro Plan LiveClear Voted Product Of The Year 2021 | RiverBender.com</title> <meta http-equiv="Content-Style-Type" content="text/css"/> <meta name="description" content="ST. LOUIS - Pro Plan LiveClear announced its win as Product of the Year for 2021, receiving top honors in the cat care category. Product of the Year is"/> <meta name="keywords" content="about,accepts,active,actually,address,adult,allergen,allergens,american,animal,announced,annual,approximately,available,award,awards,behavior,best,beverage,binds,bond,bonds,breakthrough,build,called,care,cat,categories,category,catowning,cats,chicken,chosen,closer,conducted,consumer,consumerpackaged,consumers,consumervoted,countless,culmination,currently,d,daily,dander,decade,dedicated,demonstrate,design,dr,each,easily,eat,ebenezer,effective,eggs,entirely,entries,environment,environmentaccording,etc,even,exceptional,facebook,fed,fel,finding,food,formula,formulas,function,further,gets,global,goods,groom,grooming,guide,hair,has,helping,home,honors,household,households,human,immunologist,impacts,including,indoor,information,ingredient,ingredients,innovation,institute,into,its,kantar,key,largest,launched,lead,leader,little,liveclear,louis,loveproduct,major,manage,management,march,marketpro,meal,more,most,mouth,national,nationwide,naturally,neutralizes,oat,online,owners,packaging,people,per,personal,pet,placed,plan,plusfor,praised,prime,pro,problem,produced,product,productoftheyearusacomlike,products,proplanliveclearcom,protein,provides,purina,rapidly,receiving,recently,reduce,reduces,reducing,reflect,research,researcher,resource,retailers,rice,riverbendercom,safe,safely,saliva,salmon,satyaraj,sensitive,shifted,shoppers,shopping,shown,significantly,skin,someone,sourced,space,specialty,specific,spend,st,starting,stomach,stores,such,survey,themselves,think,three,time,top,transferred,trends,trusted,turkey,ultimately,us,visit,way,weeks,weight,whats,when,win,winners,winning,worldwidemany"/> <link rel="shortcut icon" href="http://www.riverbender.com/favicon.ico"/> <meta http-equiv="Content-Type" content="text/html; charset=utf-8"/> <meta name="robots" content="all"/> <link rel="manifest" href="http://www.riverbender.com/manifest.json"/> <link rel="canonical" href="https://www.riverbender.com/articles/details/purina-pro-plan-liveclear-voted-product-of-the-year-2021-48004.cfm"/> <link href="http://www.riverbender.com/articles/styles.css" rel="stylesheet" type="text/css"/> <link rel="alternate" type="application/rss+xml" title="RSS - www.riverbender.com" href="http://riverbender.com/syndication/articlesRSS.cfm"/> <meta content="112861915466208" property="fb:app_id"/> <meta property="og:type" content="article"/> <meta property="og:title" content="Purina Pro Plan LiveClear Voted Product Of The Year 2021 | RiverBender.com"/> <meta property="og:url" content="https://www.riverbender.com/articles/details/purina-pro-plan-liveclear-voted-product-of-the-year-2021-48004.cfm"/> <meta property="og:site_name" content="RiverBender.com"/> <meta property="og:description" content="ST. LOUIS - Pro Plan LiveClear announced its win as Product of the Year for 2021, receiving top honors in the cat care category. Product of the Year is"/> <meta property="og:image" content="https://www.riverbender.com/articles/images/2182120328-purina-1.jpg"/> <meta property="article:publisher" content="https://www.facebook.com/riverbenderdotcom"/> <meta itemprop="name" content="Purina Pro Plan LiveClear Voted Product Of The Year 2021"/> <meta itemprop="image" content="https://www.riverbender.com/articles/images/2182120328-purina-1.jpg"/> <meta itemprop="url" content="https://www.riverbender.com/articles/details/purina-pro-plan-liveclear-voted-product-of-the-year-2021-48004.cfm"/> <meta itemprop="datePublished" content="2021-02-20T09:00"/> <meta itemprop="articleBody" content="ST. LOUIS - Pro Plan LiveClear announced its win as Product of the Year for 2021, receiving top honors in the cat care category. Product of the Year is the largest consumer-voted award for product innovation, chosen by 40,000 American shoppers in a national survey conducted by Kantar, a global leader in consumer research. Praised for its innovation in the pet food space, Pro Plan LiveClear is a breakthrough formula for cats that reduces the major allergen in cat hair and dander. It is the culmination of more than a decade of Purina research dedicated to finding a safe, effective way to address a problem that impacts countless cat-owning households worldwide." many="" people="" think="" that="" cat="" hair="" is="" the="" problem="" but="" it="" actually="" what="" on="" major="" allergen="" called="" fel="" d="" said="" dr.="" ebenezer="" satyaraj="" immunologist="" with="" purina="" and="" lead="" researcher="" for="" pro="" plan="" liveclear.="" produced="" naturally="" in="" saliva="" when="" they="" groom="" themselves="" gets="" skin="" through="" ultimately="" into="" environment.="" key="" ingredient="" liveclear="" a="" specific="" protein="" sourced="" from="" eggs.="" cats="" eat="" binds="" to="" safely="" neutralizes="" mouth.="" by="" reducing="" active="" reduces="" transferred="" dander="" grooming="" environment.according="" survey="" human="" animal="" bond="" research="" institute="" approximately="" u.s.="" owners="" are="" or="" have="" someone="" their="" household="" who="" sensitive="" allergens.="" fed="" daily="" has="" been="" shown="" significantly="" reduce="" as="" little="" three="" weeks.="" an="" entirely="" new="" way="" manage="" allergens="" helping="" build="" even="" closer="" bonds="" love.product="" of="" year="" accepts="" entries="" each="" recently="" launched="" consumer-packaged="" goods="" demonstrate="" exceptional="" innovation="" function="" design="" packaging="" ingredients.="" products="" placed="" categories="" such="" food="" beverage="" personal="" care="" etc.="" winners="" chosen="" per="" category="" consumers.="" this="" winning="" reflect="" trends="" shoppers="" about="" most="" spend="" more="" time="" at="" home.="" consumer="" shopping="" behavior="" shifted="" rapidly="" past="" annual="" product="" awards="" provides="" trusted="" resource="" easily="" guide="" consumers="" best="" market.pro="" currently="" available="" nationwide="" pet="" specialty="" stores="" online="" retailers="" formulas="" including="" adult="" chicken="" rice="" formula="" salmon="" stomach="" turkey="" oat="" meal="" formula.="" starting="" march="" will="" be="" weight="" management="" indoor="" prime="" plus.for="" information="" visit="" proplanliveclear.com.="" further="" productoftheyearusa.com.like="" riverbender.com="" facebook=""/> <meta itemprop="headline" content="Purina Pro Plan LiveClear Voted Product Of The Year 2021"/> </head><body id="wp_automatic_ReadabilityBody"><span itemprop="publisher" itemscope="" itemtype="http://schema.org/Organization"> <meta itemprop="name" content="RiverBender.com"/></span> <meta name="twitter:card" content="summary"/> <meta name="twitter:site" content="@RiverBenderNews"/> <meta name="twitter:title" content="Purina Pro Plan LiveClear Voted Product Of The Year 2021"/> <meta name="twitter:description" content="ST. 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